
An AgriWeb Executive Breakfast brought to you in partnership with Adinga
Adinga Digital Transformation in Agriculture
21 May 2026 | Hotel Sky, Capetown
By leveraging digital platforms, integrated ERP systems, data, and automation, agribusinesses can unlock deeper operational insight, improve decision-making, and drive sustainable growth — while remaining agile in an increasingly complex agricultural environment.
SPEAKERS
Fredo Ströh
Director
Patent Attorney
KISCH IP

David Burton
Senior Adviser, Agriculture ,Tony Blair Institute for Global Change

Shaun Cairns
CEO , Seed 2 Harvest

Adrian Cross
Editor , AgriWeb

The future of digital transformation in agriculture starts right now
About the Breakfast
South African agriculture is entering a new phase of digital maturity — where ERP systems, integrated data, automation, and enterprise platforms are becoming essential to scale, resilience, and competitiveness.
The Agriweb × Adinga Agricultural Digital Transformation Breakfast brings together agribusiness leaders, commercial farmers, and technology decision-makers for a focused, practical discussion on how ERP, data integration, and digital platforms are transforming modern agriculture and agribusiness operations.
Why Attend
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Practical, real-world insights (not theory)
Hear directly from organisations implementing digital transformation in agriculture — with honest discussion on what works, what doesn’t, and lessons learned from live agribusiness environments. -
Executive-level discussions
Content is curated for senior leaders and decision-makers, focusing on strategy, execution, and outcomes rather than product demonstrations or entry-level overviews. -
Peer networking with decision-makers
Connect with fellow agribusiness leaders, operations heads, and technology decision-makers in a curated environment designed to encourage meaningful, high-value conversations.
Meet the Thought Leaders

David Burton
Senior Adviser, Agriculture and Food Team at the Tony Blair Institute for Global Change

Shaun Cairns
CEO
Seed 2 Harvest

Fredo Ströh
Director
Patent Attorney
KISCH IP
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Karla Zietsman
General Manager
Patent Attorney
SAPPO
Event Sponsor



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